Do you ever wonder how to optimize your Instagram for business?
Getting your profile set up properly is the first step to getting traction (and followers) on your account.
Consider why you think people should follow you. What’s in it for them? What do you have to offer? How can you make their life better?
Now think about how you use Instagram. Do you follow accounts that don’t have a profile photo set? How about accounts that have cryptic messages in their bio?
An issue that I see time and time again in my marketing coaching sessions is that the business hasn’t given other people a REASON for them to hit the follow button.
When you show up with value, and communicate what you can offer quickly, people will be able to make a decision quickly on whether they want to hear more from you.
Work through the following strategies and learn how to optimize your Instagram for business: